# Product

The **Product Page** is where customers learn about a specific product and make a purchase. This page highlights your product images, descriptions, prices, and “Add to Cart” and "Buy Now" buttons.

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### What is a Product Page?

* A **dedicated page for displaying product information**.
* Only one product page is needed, as all products will be loaded dynamically.
* Shows **everything about that product**: images, description, price, options (size, color), and subscription choices.
* Helps customers **decide and checkout quickly**.

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### Viewing a Product Page

1. Open the page editor (Lander Page or a new page).
2. Add or find a **Product Block.**
3. Edit the block and select products from your campaign.
4. The product block will load the product selected inside of the block.
5. Click the product image or the "more details" button to be routed to the product page.

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### Select a Checkout page

* Click the page settings tab. There will be a tab with a paintbrush icon on the left-hand side of the page.
* Click the Checkout dropdown.
* Select a checkout page from the "Link your checkout page" options.

{% hint style="warning" %}
This is a global setting. Changing this will affect all checkout buttons existing in the storefront.
{% endhint %}

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