# Configure Google Analytics

{% hint style="info" %}
Google has made users aware of the coming end to Universal Analytics for some time, but the date is fast approaching. As of July 1, 2023, Google's Universal Analytics will stop processing data. It is imperative users migrate to Google Analytics 4 prior to July 1, 2023 as Universal Analytics will stop processing.

This is a change in how your Google Analytics operates and changes your Google Analytics ID. Please follow Google's instructions on how to successfully transition to GA4, here:
{% endhint %}

[Make the switch to Google Analytics 4](https://support.google.com/analytics/answer/10759417?sjid=5195701527558849427-NA)

Step 1. Sign in to Google, using a gmail account. Navigate to <https://analytics.google.com/>

Step 2. Sign up for Google Analytics by clicking the button on the screen.

<figure><img src="/files/WyGQkSRQr8VnFHButYZI" alt=""><figcaption></figcaption></figure>

Step 3. Create a new account by filling in all the fields. Click "Get Tracking ID" and then accept the Terms of Service.

<figure><img src="/files/226KHYliP14dDbZKp4dv" alt=""><figcaption></figcaption></figure>

Step 4. Copy the Tracking ID

<figure><img src="/files/S7SiieYM8yHUd7CAfvPr" alt=""><figcaption></figcaption></figure>

Step 5. Follow steps here to place the Tracking ID on your site

-Click edit on the campaign you are configuring.

<figure><img src="/files/O4zmzztLyuZzSbR79V3W" alt=""><figcaption></figcaption></figure>

Step 6. Consider handling duplicate conversions in Google Analytics. Setup a tag with transaction\_id.

<figure><img src="/files/Q0jnkQWXxoJTf0cgTR4U" alt=""><figcaption></figcaption></figure>

Step 7. Consider handling duplicate conversions in Google Ads

<figure><img src="/files/kpQxiXWStm05VbuLGE2z" alt=""><figcaption></figcaption></figure>

NOTE: Some properties will take up to 2 hours before the Real-Time section can be used.


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